COBB Tuning


COBB Tuning is an Austin, TX-based automotive engineering company dedicated to developing solutions that improve vehicle performance and the driving experience. Founded in 1999, the company has expanded to four premier tuning and services facilities in the United States.

Services Provided

  • NetSuite Implementation
  • NetSuite Configuration
  • NetSuite Integration
  • Business Process Automation

NetSuite Integration Drives Business Improvement for COBB Tuning

In its early years, COBB was juggling multiple discrete business software solutions to manage its business, including Excel, QuickBooks, Volusion and FedEx Ship Manager. As the business expanded, this approach led to excessive management complexity and extensive manual effort.

COBB selected NetSuite ERP for Manufacturers to streamline order management, procurement, manufacturing and fulfillment capabilities into one integrated application and engaged Bridgepoint Consulting to implement NetSuite. Bridgepoint collaborated with key stakeholders to configure NetSuite, created business process automation, and integrated NetSuite with Magento ecommerce software and Salesforce CRM software.

By managing all major business processes within or through NetSuite, COBB now has one source of truth for order management, manufacturing, accounting, item catalog and planning purposes. Process redesigns have enabled standardization for greater efficiency; extension of the NetSuite platform allows greater functionality through NetSuite partner solutions; and COBB enjoys reports on advanced metrics (including vendor scorecards, fulfillment percentages, and available buildable quantity) that had never before been obtainable.

Before Bridgepoint
  • Mix of various solutions to manage the business
  • Major complexities managing numerous, disparate customer touch-points
  • Significant errors and manual efforts to keep the business functional
After Bridgepoint
  • More efficient business operations and improved reporting
  • Consolidation of all major business processes within or through NetSuite
  • Single source of truth for order management, manufacturing, accounting, item catalog and planning purposes
  • Extension of the platform and greater functionality through NetSuiteā€™s partner solutions

What the Client Says

Bridgepoint has been instrumental in helping COBB extend the functionality of our NetSuite platform to improve our business operations and reporting. They have enabled us to consolidate all major business processes within or through NetSuite–something we could not have achieved on our own.

Jeff Johnson CFO, COBB Tuning